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$2,500 for your family*


$140,000 for our communities

What good things help your family thrive together? Maybe you love to camp and take road trips. Or game night and Sunday brunch might be what brings you joy. Tell us your story and you could win a surprise up to $2,500!

Plus, we'll use your inspiring idea to pay-it-forward with a donation that supports the people in our local neighbourhoods. 

dad and son playing guitar
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​We believe in the power of partnership, working together to achieve social impact and make a difference in our communities.

Learn more about Simple Generosity


​Over the past year, we’ve seen people, businesses and non-profits cope with new demands and challenges. For many, it’s been harder to thrive and we want to help alleviate financial hardship through the power of community-helping-community.

In 2021, our Simple Generosity program is magnifying it’s impact by adding a million-dollar giving program!

You can participate in our family-focused campaign right now, and three more of waves of support are coming later this year: 

​Uplifting our communities

At this time of considerable need, we’re finding even more ways to help charitable organizations in our hometowns thrive.

Coming: May 15 to July 31

​Keeping the future in mind

The places we’ll go tomorrow start with the things we learn today. In 2021, we’ll empower more people to expand their knowledge and skills.

Coming: August 1 to September 30

​Taking care of businesses

The shops and services in our neighbourhoods are a vital part of our economic story and this year we will help them write a new chapter.

Coming: October 1 to December 10

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