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The value you get from a team of advisors

Small clock icon 3 minute read

Clients meet with two advisors and they discuss their finances over coffee.

Relationships matter. Whether it’s your hair stylist, realtor or doctor, a strong relationship is what separates a mediocre experience from a stellar one — and ultimately, it’s what delivers results.

The same holds true for your financial advisor. Investments are about so much more than simply choosing stocks and bonds. It’s about establishing a lasting partnership with a team of advisors who bring unique expertise to the table and are committed to your financial success.

Ready to learn more? Read on as we cover common questions we receive when it comes to the value of a relationship-based approach to investing.

Is a relationship-based approach actually better for my investments?

In short: yes.

A relationship-based approach to investments focuses on one goal: building your wealth. Your team of advisors will make personalized recommendations based on what’s best for you, your financial situation, and most importantly, your long-term goals. In other words, no products will ever be unnecessarily pushed.

Your team of advisors can help:

  • Assess your current financial situation
  • Create a personalized portfolio designed for your long-term goals and risk tolerance
  • Share knowledge and advice that’s tailored to your needs
  • Update you on progress and make adjustments as needed
  • Purchase investments on your behalf

How will having a team of advisors impact my financial results?

You’ll see plenty of benefits when you move to a relationship-based approach to investments. Backed by a customized team of advisors who are selected specifically for your financial needs, you’ll make smarter and more strategic investment decisions. In fact, a growing body of research reveals that those with a strong team of financial advisors have seen greater financial success.

The key lies in having a team with a breadth of knowledge. So, here’s a look at the level of expertise that you can expect from the team offered to your account.

Chartered Financial Analyst (CFA)

Holding one of the most respected global designations in the financial services industry, CFAs are experts in portfolio management, investment analysis, derivatives, accounting and other financial fundamentals. This designation is challenging to obtain, and those who do boast vast knowledge. CFAs are also bound by fiduciary duty, which means that they are legally obligated to always act in their clients’ best interests.

Certified Financial Planner (CFP®)

This designation is a leading credential in Canada and recognized by the largest financial institutions. It focuses mainly on individual financial planning and is geared to managing all aspects of a financial plan—including insurance, investments, estate planning, tax considerations and business income.

Personal Financial Planner (PFP®)

PFPs are professionals who have demonstrated competency in all areas of financial planning. Through extensive education, they have proven that they have the knowledge and skills to expertly examine a client’s portfolio and entire financial situation to provide a personalized plan.

Responsible Investment Specialist (RIS)

Mutual fund-licensed investment advisors can obtain the RIS designation, which focuses on environmental, social and governance investments for Canadian clients.

Chartered / Canadian Investment Manager (CIM®)

CIMs are committed to determining the best investment vehicles for clients. They manage investments based on market and economic conditions and can conduct discretionary portfolio management services (in other words: they can make trades on your behalf).

Certified International Wealth Manager (CIWM)

The CIWM designation is designed for professionals with extensive experience in the financial industry. It’s considered to be the global standard for strategic wealth management. Several courses must be completed, along with tests at each level, to obtain the designation.

Registered Retirement Consultant (RRC®)

The RCC credential is held by professionals with specialized training and has the technical knowledge to provide deliver expert advice and retirement planning services.

The key takeaway: A strong partnership with a diverse team of financial advisors can pay off in spades. By helping create an investment plan tailored specifically to your needs and offering strategic advice at every step along the way, they can help you meet your financial goals sooner than you thought possible.

Talk to us today to find a financial team that’s right for you.


Mutual funds and other securities are offered through Aviso Wealth, a division of Aviso Financial Inc. The information contained in this article was obtained from sources believed to be reliable; however, we cannot guarantee that it is accurate or complete. This article is provided as a general source of information and should not be considered personal investment advice or a solicitation to buy or sell any mutual funds and other securities.